UA and Performance Marketing 3 – Ad creatives
Three 45-minute presentations by Joakim Achrén offer you the core of performance marketing. Performance marketing campaigns give you the ability to measure everything from brand reach to conversion rate down to a single ad. The presentations are targeted at everyone interested in user acquisition and performance marketing. Joakim Achrén Shows In A Pragmatic Way What Are The Effective Performance Marketing Tricks That Work For Games, Health Apps, Websites, etc.
Thursday 26.3, 16.30-17.15, OuluGameLab, Rantakatu 3
- How Automation and Metrics Can Help Optimize Ad Creatives?
- The life-cycle of ad creatives
- Effective ad creative production
About Joakim Achrén
Joakim is the founder and CEO of Elite Game Developers, the go-to resource for games company founders. Joakim joined Supercell in 2011 to run their analytics. In 2013, Joakim founded Next Games, an IPOed on NASDAQ First North in 2017. Joakim left the company in early 2019 and is now building Elite Game Developers, with a podcast and book, is starting and building games companies.